Geomarketing is the integration of geographical intelligence into various aspects of marketing, including sales and distribution. Geomarketing research is the use of geographic parameters in marketing research methodology, including from sampling, data collection, analysis, and presentation.
Geomarketing Services related to routing, territorial planning, and site selection where the location is the key factor for such disciplines.
The advent of digital technology has made geo-marketing increasingly affordable so that companies of any size can tap its benefits. As part of a digital strategy, geo-marketing employs geographic information systems (GIS) and data with a geographic context to market businesses and their websites through internet searches, mobile searches and social media.
Analysis of geo-marketing data helps marketers determine where their customers are, link data to a digital map to understand where their customers are in a geographical context, locate something on a digital map, create summary information for specific locations and choose customers in particular areas.
Our services have been used in the past for various products, services and even political campaigns